Resources

Ebooks, guides, templates, and more to help you grow.

The Complete Testimonial Request Guide PLUS Email Templates

Tactics to identify potential candidates, get their testimonial, establish systems, outreach and more.

Don't Make These Mistakes!

A mini guide with email templates and tips for reaching out to customers and getting them to agree.

Outreach Tactics

Basic tips and tactics to keep in mind when sending video testimonial request emails.

Six-Step Checklist For Creating Testimonial Program

A mini-guide on how to make a consistent process to get high-quality customer stories.

Webinar: Getting Customers To Agree To A Video Testimonial

A webinar showcasing a simple blueprint for getting your customers on camera. Slides available.

Webinar: Alternate Tactics To Get High-Profile Customers On Video

A webinar showcasing how to get your customers who can’t or won’t give you a video testimonial. Slides available.

The Top 3 Recording Methods QUIZ + Customized Report And Actionable Plan

This quiz will help you discover the perfect way to actually capture those video testimonials and kick up your KPIs.

How To Think About Your Interview Questions For B2B Customer Stories

A list of B2B customer interview questions that are effective in capturing engaging customer stories.

<!-- <h2 class="card-title">Mega Guide: 7 Ways To Turbocharge B2B Marketing &amp; Sales With Your Video Case
                Studies</h2> -->

The world’s most comprehensive guide to utilizing video testimonials in your marketing efforts.

15+ Use Cases From Real B2B Marketing Leaders

How B2B leaders leverage video case studies to increase conversions. TOFU, MOFU & BOFU.

Supercharge Email Marketing with Customer Stories

A workshop showcasing the use cases of customer stories in email marketing efforts.

Improving Digital Ads / PPC With Customer Stories

A workshop showcasing the formulas for easy video testimonial ads that 4x RoAS. Slides available.

Improving Sales Enablement with Customer Stories

A workshop showcasing tactics and tips on how to use video testimonials for sales enablement. Slides available.

Improving Website Conversions with Customer Stories

A workshop showcasing how to build trust and overcome objections using video testimonials. Slides available.

How To Craft A Compelling Video Thumbnail For YouTube

Actionable tips to create compelling thumbnail images that grab viewers’ attention in the crowded YouTube feed.

Playbook for optimizing videos for YouTube (title, description, and thumbnails)

Top strategies for crafting YouTube titles, thumbnails, and video descriptions that get clicks and views.